CROWDSOURCE THE JOB We are a problem in the society today that we don’t have lots of people who know about climate change. Mostly big corporations and politics that are looking for money and views. Which takes a hold on the important stuff around the More

DO IT YOURSELF: The “DIY” idea is explained as being able to “exploit the power of affordable or low tech to accomplish tasks that would normally require large budgets and organizations.” The first thing that came to mind when considering this idea was youtube. Youtube More

1. Mobilizing People: Peter Pham, Twitter, Nextdoor App -Peter Pham is the co-founder of Santa Monica based incubator Science. When he was in San Francisco at the time, raising money for startups he heard about a hate crime that was committed in Manhattan Beach, California. More

Many-to-many strategies DIY To “Do It Yourself” is to exploit the power of affordable or low tech to accomplish tasks that would normally require large budgets and organizations. Drone is quite popular in this present day. It is possible to build a cheap one through More

Media Strategies: DIY, Crowdsource, Mobilize Projects: Arduino, Patreon, Pokemon Go DIY: Arduino has in the last decade given the power of robotics and practical coding to create a wide variety or projects and inventions into the hands of average people. A single starter Arduino kit More

One to Many Genetic fortune telling Genetic fortune-telling is an advancement in which we would be able to know much more about our genetics and children even before they are born. It is able to determine such factors like 10% of what someone’s IQ may be More

Tap Into Local Networks Indie Rock band “Sick of Sarah” released their album ‘2205’ for free in 2011. The band wanted to circumvent the usual payment and distribution model so they released this album via the p2p downloader BitTorrent. The decision was made in order More

DIY Strategy – An example of a new media ‘Do it yourself’ project is WikiHow and YouTube. Both of these websites are absolutely fantastic for figuring out how on earth to do something. A great opportunity of a project would be creating a website, or More

MOBILIZE PEOPLE The March For Our Lives started in March of 2018, following the school shooting at Marjory Stoneman Douglas High School in Parkland, Florida on Feb. 14th, 2018. It was the students that survived this shooting that started the movement which eventually turned into More

STRATEGY 1: CROWDSOURCE THE JOB PROJECT: GoFundMe GoFundMe is currently the most trusted online fundraising site out there. What’s really nice about GoFundMe that I’ve seen a decent amount of in the past couple of years is that it allows communities to come together to More

Strategy #1: Mobilize People Project: Pokemon Go   There’s a problem in this world where people are sitting around and playing video games and not getting the physical activity they need.  So a company called Niantic created a free game for anyone with a smartphone More

Upstage the Man Brick stone is a YouTuber who likes to interview Westboro Baptist church members and trick them into contradicting themselves and often making them look stupid.       AGGREGATE, AUTOMATE, AND VISUALIZE DATA In march of 2018 an “empty shoe” memorial was More

Three New Media Strategies that I chose from my previous Journal, Journal 8, are upstage the man, DIY, and share what was inaccessible. In Journal 9, I will describe and defend why I chose these three strategies as well as how they relate to New More

Upstage the Man: Last Week Tonight The HBO Show, Last Week Tonight with John Oliver is known for his constant use of this strategy. He’s done so many different publicity stunts, from deliberately breaking World Records’ set by malicious dictators, a Broadway musical number telling More

Project 1: Light up the dome The Mercedez Benz Superdome is the home stadium to the New Orleans Saints and when they are playing at home the fans are able to load up the saint’s app on their phone and choose the light up the More

STRATEGY 1: Crowd-Source The Job PROJECT: Lay’s – Do Us A Flavor Do Us A Flavor is a campaign by Lays and PepsiCo that looks to it’s consumers to create new chip flavors and to eventually vote on the best flavors. This campaign was a huge More

A Glimpse Into New Media Strategies by Claudio VanDuijn, Journal 9, NMD200 CROWDSOURCE THE JOB: Topcoder is a platform that uses crowdsourcing to develop people’s projects with incredible speeds. Essentially the website is a community of over 1.5 million, coders, graphic designers, and innovators. If More

Strategy 1: Mobilize People Project: Trashtag Description: A play on “Hashtag”, Trashtag is an viral movement that began on social media in 2015 from a company called UCO Gear as part of a campaign to protect wilderness areas. It was simple, and consisted of people More

There are many ways people can tackle problems using many-to-many solution strategies.   Crowdsource the Job Usually creating films is left for Hollywood, but even movies can be crowdsourced. Britain in a Day is a film in which the footage was gathered from individuals. All of More

Assignment: Pick 3 New Media Strategies from Journal 8 and find at least one project for each of these three strategies. Then explain how each of these three project works, what influence it has, and how it exemplifies the strategy. Use images, URLS etc to More