Catch & Store Energy
This principle resonated with me most because I believe that collecting energy from natural, renewable sources is a vital part of creating humane tech. Nature’s primary energy source is the sun; in fact, most energy on earth can be traced back to the sun in some way. But this energy would be useless with nothing to capture it and make it usable, and in nature, that function is fulfilled by plants. Humans gather energy from a variety of sources, including fossils, the sun, wind, coal, and even water. Our most used energy source, fossil fuels, isn’t renewable, meaning we will eventually run out, and it also has a devastating impact on the environment. By putting more effort into those energy types that are renewable (mainly wind, solar, and hydroelectric), we can lessen our impact on the world while also ensuring we will always have a source of energy.
For my logo, I incorporated both a nature-designed energy catcher, a plant, and a human-designed energy catcher, a solar panel, which also gathers energy from the sun. Both the plants and solar panels surround the sun the way you would normally picture the sun’s rays, representing how the energy is transferred from it to them. It was very important for me to include the sun in the logo as a reminder of the ultimate origin of this energy.
A one sentence description of the principle and my logo could be “renewable energy is literally the energy of the future.”
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