This logo was created to follow the permaculture principle of Integrate Rather Than Segregate. The keyword that I found inspiration from in this principle is “synergy”. Synergy can be key when designing technology, as you must be able to find the value in putting together two different things in order to get a better final product. Synergy can be seen most commonly in nature through symbiotic relationships, such as clownfish and sea anemones. My logo is meant to convey the idea of harmony and synergy achieved through successfully integrating two things to work together. With one of the fish removed this logo would still work, however, it would feel as though it was missing something.
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