(logo is transparent the text “Observe and Interact” circles it in white)

“Observe the results, then plan your next the technology’s next interaction”

I chose the phrase “Observe and Interact” because I thought it would translate well to a logo. It had a simple message that I felt could be conveyed visually, as well as translate the information I wanted. I chose the colors Blue and Orange because they are contrasting colors, and as such draw more attention to them. In terms of making tech more humane, One could observe how software affects people, and if the results are less than humane, Interact with the technology accordingly. In terms of a short phrase, I think the title of Observe and React is perfect, and another reason why I really like the simplicity of this phrase.