Innovative design: As unoriginal as it is, what if there was an app that is specifically designed to encourage authentic and meaningful connections between individuals?

Upgraded criteria: I have chosen to focus on the category of “Social Reasoning” because I believe that fostering genuine connections with others is essential for human well-being and happiness. In today’s digital age, it can be easy to get caught up in the superficial interactions and comparisons that often dominate traditional social media platforms. The app aims to combat this by promoting self-reflection and self-expression in a way that encourages users to be vulnerable and authentic with one another.

Supportive context: In the world in which the app exists, all companies are required to be B-corporations, meaning that they are legally committed to the well-being of the ecosystem, the community, and fair livelihoods for all employees. This supportive context helps to ensure that the app is able to thrive and make a positive impact on society.

Weigh costs: The expected costs of developing and maintaining the app will primarily be in the form of labor and materials. However, we will have to learn to minimize our environmental impact and ensure that the app is accessible to as many people as possible. To this end, it will prioritize using eco-friendly materials and implementing energy-efficient processes in the development and maintenance of the app. Additionally, offering the app at a reasonable price point ensures that it is accessible to a wide range of users.